One of the most important starts in trade that COVID-19 brings with it is the postmodern era. Postmodern (Lyotard) means the post and beyond of modernism. It is the name of a period. Today, the name of this period is the digital period. It is also the name of a new philosophical concept, a new thought, style, a new rationality (rationality) and a new discourse. The digital era of our country has entered our lives as a member of e-commerce sites, virtual commerce committee, participation in virtual fairs, and virtual fair organization. We have officially started a new period with the publication of the decree 2573 of the Presidency on 27 May 2020 on the promotion of digital activities in the market. The purpose here is to establish cooperation with the companies in Turkey that are engaged in industrial or commercial activities (TIM, TOBB, exporters ' associations, associations, DEIK, chambers of Commerce and industry, OSB, etc.) are digital activities aimed at market entry and marketing. Virtual fairs and virtual trade delegations are a virtual environment that can be realized in digital environment, which can be attended and visited through the internet network. Virtual trade delegation is the foreign trade activities that will be organized by the ministry coordination and cooperation organizations in electronic environment between the companies resident in our country and the companies resident abroad, institutions. The support provided benefits from four important support such as individual membership to e-commerce sites, virtual trade delegation, participation in virtual fairs and virtual fair organization support. In the support of individual membership to e-commerce sites, 60% of expenses and e-commerce site per year up to 8 thousand TL is benefited from the support. In support of the virtual trade delegation, the expenses specified in the circular for the activities organized by the cooperation organizations are supported by 50% and up to 50 thousand dollars per activity. In support of virtual participation in fairs approved by the General Directorate of exports considering the international nature of cooperative organizations, specified in the regulations for the organization expenses of 50% and up to 50 thousand dollars per activity are supported. Virtual organization fair support, organized by cooperative organizations specified in the circular approved by the Directorate General of Exportation, expenses are supported in the ratio of 50% and up to 100 thousand dollars per activity. A circular on the implementation procedures and principles of the decision has not yet been issued. Decision on Supporting Digital Activities at Market Entry It was published in the official gazette No. 31137 dated 27.05.20220 in order to support and cover the expenses of industrial and/or commercial companies and cooperation organizations related to market entry and marketing digital activities in Turkey from the price stability fund. The table of the supports for the expenses: |